Branding can mean many things to many people. Ultimately it is the public face of your business; a memorable, unique identity that your customers recognise and trust. Having a well-designed, consistently applied brand at the heart of everything you do makes your communications – from on-line marketing to advertising and brochures – both message and cost-effective.
How we can help
We use our experience to create memorable brands that not only reflect the vision and values of your company, but also the personality behind it. However, we believe firmly in choice and teamwork, so we present a number of different routes that could be taken to develop your identity. By combining your feedback with our expertise, we fine-tune your chosen designs so that by the time we publish the final logo, the result is a genuine collaborative effort.
Our branding services
BRAND STRATEGY AND PLANNING
A plan of where you want to go and how you’re going to get there
Whether creating a strong new brand or re-developing your existing brand, we believe in designing brand identities that work consistently across all media. That’s why we take the time to get to know you and your business properly before getting out the sketchbook.
COMPANY NAMING
We help you choose the right name to reflect your company’s personality
Your company name is the very essence of your brand. Choosing a memorable name for your company that sets you apart from your competition is the most important piece of marketing you will do.
CORPORATE IDENTITY
The design of your logo, the central part of your brand
We start with the logo, fonts, colours, imagery and tone of voice and then weave your identity through all of your marketing material to ensure we tell the right story, to the right people, in the right way.
CORPORATE GUIDELINES
The essential toolkit to ensure your brand is applied consistently across all communications by all users
Once your brand ’look and feel’ has been created, it is vital that all users apply it consistently across all media. We can create a comprehensive set of corporate guidelines outlining clear instructions on areas such as colour, typeface, logo position and style of imagery. This will ensure that your brand is applied correctly and consistently helping you building a strong and recognisable brand.
Getting in touch
You can view our portfolio of branding work here. If you have a branding project in mind, you can fill in our enquiry form here, or you can call us on 01223 871001 and speak to someone about your branding needs. We would love to hear from you.